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FSC Certified Packaging
As a packaging option, FSC certified packaging is a step forward in allowing a business to comply with environmentally-focused regulations. The FSC certification framework is based on the sustainable forest management standard that heavily focuses on the control of the retrieval of materials, the production, and the subsequent steps in the supply chain to conform to the protocols of the control of the international ecosystem. Global packaging & production regulations are becoming increasingly stringent which means a rise in costs and possibly a loss of market access if non-eco certified packaging is used in the supply chain. In addition, FSC certification works alongside other international certifications and packaging can provide the means of protecting the environment by following BPI and FDA protocols. These certifications paired is necessary for the food and beverage industry to stay in compliance with international trade laws and to meet the demand of the marketplace.
Sustainable Supply Chain Traceability
The FSC system also values Traceability, with each certification requiring one to be implemented within every organization, with each organization having to show evidence across each span of the organization, for each volume of wood purchased, to each volume of wood pulped, to each volume of wood convert, to each volume of wood packed, etc., and for each volume of wood purchased to make sure that wood of varying quality levels does not enter the supply chain, and food quality safety is one of the many reasons to show evidence of wood packing. On the other hand, FSC food packing certifiers also enjoy Traceability. Certifiers and brands owned by certifiers may be able to provide enhanced traceability and traceability proof to their customers. The FSC certifiers also have the improved traceability and proof of traceability. In the long run, Supply Chain Traceability will help to lower the operational costs of the businesses and, with the efficient and improved management of the supply chain, will result in the overall improved performance of the supply chain.
Increased Trust and Brand Reputation
Brands are beginning to realize that packaging that engages with FSC certifications inspires confidence and captures customer trust during heightened conscious consumption. One appreciation feedback provided by customers of a worldwide coffee franchise was the reduction they observed in packaging waste.\ They recognized the company’s decision to use FSC certified paper for its packaging and this led to a huge increase in the company’s followers and customers on social media. Another example is a sustainable independent café that noticed customers’ loyalty to the brand increased significantly after the café switched adoption FSC certified packaging. Many stated the company’s commitment to the environment as a reason behind their repeated purchases. Implementing environmentally safe practices is a fundamental and non-negotiable requirement for company’s that want to trust their customers. As an internationally acknowledged green label, FSC certification will enhance a brand’s environmental commitment and strengthen the emotional connection with its consumers.
Top-quality food safety and product quality
The FSC certification is a paper and timber standard that promotes environmental protection as well as a quality benchmark for the packaging materials industry. FSC certified paper packaging materials go through stringent control and testing for parameters, such as grammage, physical strength, and safety for food contact. This ensures that packaging materials perform excellently under practical scenarios. For example, FSC-certified oil-proof paper packaging materials are used in quick service restaurant and delivery food packaging to ensure that food remains untainted and is kept fresh during extended periods of transportation. In addition, FSC-certified double wall cups with paper lining are used in coffee and beverage companies. These cups pose the danger of burning the consumer due to cup deformation. Thus, even with repeated use, the cup maintains its insulating properties and structural integrity. In addition, packaging materials that are FSC certified and intended for food contact meet the FDA standards for food contact materials. This means that during the use of the packaging material, no toxic chemicals are released, and the food contained in the packaging is safe for consumption. Therefore, due to quality and environmental friendliness, FSC packaging materials are more competitive than generic packaging products.
Expanding Access to Global Markets
FSC Certification is known as an international “green label” certification system for responsible forest management for over 60 countries, including Europe, America, Japan, and South Korea. Packaging is an important threshold for retail and brand partnerships. Many food and beverage brands have seen for themselves how quickly they can overcome the protective barriers of the international market by using FSC certified packaging. In fact, they gain new partnerships with local retail and distribution networks. After serving over 3000 international cooperative clients, we have seen how FSC certification adds international value to brands. It ensures their packaging is aligned with international standards of environmental responsibility and it supports their international market strategy. In the global marketplace, FSC Certification is a packaging strategy aligned with environmental responsibility.